Scary Political Commercials BOO!

Dear Creative Types,

Today I write as a viewer not an “ad guy”.   Here we are just days away from Halloween and I have never been so scared in my life!  Scared to death of watching another political ad!  

Here in our nations capitol we are besieged by political advertising from Virginia, Maryland, The District of Columbia and West Virginia.  One evening recently the rest of the family was out and I decided I would eat my delicious frozen dinner in front of the TV.   I reached for the pile of remotes that control the various devices and shortly I was bathed in the digital light of my big screen.   As I took my first bite I was invited to look at graphic pictures of aborted babies by a candidate from Washington, D.C. running for a seat on Capitol Hill long held by Eleanor Holmes Norton.

I am not expressing my political views one way or another, however this sort of advertising is not only disturbing but frankly I think it may have cost the candidate votes.

I am not opposed to political advertising, in fact I have produced a few commercials myself, however I am opposed to political advertising that is assaulting. 

TO BE CLEAR before I start getting the nasty grams….  I am not going to disclose my political position one way or the other regarding the issue of abortion, taxes, big business or the environment.

My point today is to ask you my fellow advertising gurus to consider for a moment creating a message that is truthful, direct and NON-ASSAULTING.   I have been told that “Mud Slinging” is a great American tradition.   I am wondering if perhaps the greatest nation on the face of the earth might like to start a new tradition of enlightened, factual non inflammatory discourse that might actually allow the rest of Americans to vote for the best candidate not for the candidate with the ability  to out sling and out spend the other.

Just a thought,

~The Head Who~